(Health-)conscious consumption, plant-based, craftmanship,… consumer behavior is constantly evolving.
That’s why over 10 years ago, we developed our own consumer research initiative called Taste Tomorrow. We track local and global consumer behaviors, attitudes and choices, using a combination of interviews and semantic AI technology. This allows us to keep track of the evolution of trends and reveal new ones in bakery, patisserie and chocolate.
Moreover, all the data we collect is supported by our global trend-spotting network, exhaustive sensorial research, and unique partnerships with researchers, flavor houses, and universities.
The Taste Tomorrow trend forecast for the bakery industry based on a global consumer survey among 20,000 people in 50 countries, as well as cutting-edge AI-powered online data science.
The Taste Tomorrow patisserie industry trend forecast based on insights from a global survey of 20,000 consumers in 50 countries, along with the latest AI-powered online data analysis.
The Taste Tomorrow chocolate industry trend forecast based on insights from a global survey of 20,000 consumers in 50 countries, along with the latest AI-powered online data analysis.
Do you want fresh insights about health, convenience, experience, digital and more to stimulate innovation in the field of bakery, patisserie and chocolate? Or do you want more information on our global consumer survey?
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What will Halloween 2022 bring for kids going trick-or-treating? We’ve lined up 5 inspiring launches from the chocolate and baked goods product categories.
Did you know one in three people purchases vegan options every week? Find out more consumer insights on plant-based and vegan eating here:
What do smart chocolatiers do? They build a strong online presence. We’ve collected 7 inspiring chocolatiers with a unique social media personas on Instagram and TikTok.
Research and analysis by Taste Tomorrow indicates that the consumer of 2023 expects fresh convenience and traditional recipes and products, made by skilled craftsmen.
Research and analysis by Taste Tomorrow indicates that the consumer of 2023 expects that ethically sourced and plant-based chocolate will be in growing demand. A transparent supply chain and delicious alternatives to dairy will drive sales and seduce consumers.
Research and analysis by Taste Tomorrow indicates that the consumer of 2023 expects great vegan pastry. Patisserie that has a positive effect on mind, body, soul and planet will have a great impact.
The Taste Tomorrow data-science team rendered insights into consumer preferences and perceptions related to sourdough. They found these sourdough products have the most potential.
60% of consumers buys plant-based products because of concerns over the environment, health and animal welfare. These 5 vegan chocolate concepts understand that very well.
After years of naked cakes, we now see a celebration of lavishly decorated retro cakes. Discover why we are seeing this trend right now and look at the best examples.
Sixty-seven percent of consumers are interested in trying foods with different textures, our global survey shows. We look at Asia’s texture-heavy cuisine to see where this trend is heading.
What’s the best way to tackle a price increase? Consumers respond more favorably to getting less product through ‘shrinkflation’ than they do to paying more.
Want to have the best chance of success when expanding your bakery product range? Make small changes to a familiar bread favorite with these 6 tips.
Cakes are becoming freaking. Online, we see more and more in-your-face maximalist creations. Where does this visual patisserie trend come from?
Check out the overview of where consumers buy their bakery products on each continent. The data is based on our Taste Tomorrow worldwide consumer research.
No matter what your needs are in bakery, patisserie, and chocolate competence centers, we are here for you, ready to guide you through each step of the product creation journey
Contact one of our Puratos representatives or search for a local Puratos subsidiary