12 Sep 2025
Puratos is happy to announce a strategic joint venture with Guelph Foods Ltd., an Egg Wash Alternative & premium quality Whipping Cream leader in China.
The partnership will further amplify our presence in the fast-growing baking markets in China and Asia-Pacific region. This strategic convergence is set to reshape the industry landscape across Asia Pacific with technology upgrades.
This collaboration holds significant strategic importance. By integrating Puratos' world-leading R&D capabilities and global market resources with Guelph Foods Ltd.'s exceptional UHT production technology, advanced production and scaled capacity in China, the joint venture will further solidify Puratos' leadership in plant-based egg wash alternative and Whipping Cream within the Asia Pacific region. It will also accelerate localization process of high-value-added baking and patisserie solutions.
Establishing this joint venture is a key strategic move to accelerate our growth in the Asia Pacific region. By combining Guelph Foods’ strengths in UHT production technology with Puratos' global innovation and R&D capabilities, we will provide customers in Asia Pacific, particularly in China with world-class quality products and more agile service. This will not only further consolidate our leadership in plant-based egg wash alternative and whipping cream in Asia Pacific but also significantly enhance the resilience and sustainability of our supply chain."
Mr. Edouard Pot - President for Asia Pacific, Middle East and Africa at Puratos Group
Guelph Foods’s expertise in UHT technology strongly aligns with Puratos' global vision. This partnership combines our specialized strengths in plant-based egg wash alternative and premium quality whipping cream with Puratos' international strategic innovation to create new value for the baking industry. Guelph will commit core resources to fully support the joint venture in pursuing excellence in innovation and operations.
Mr. Chen Jun - Founder and Chairman of Guelph Foods Ltd.
The newly formed joint venture will adopt a joint management structure, effectively blending Puratos' international management practices with Guelph’s local expertise. This integration will set new benchmarks for product quality, customer service, and efficient innovation.
Chen Jun Edouard Pot Eddie H’ng
Guelph Foods Ltd. Puratos Group Puratos Group
Chairman of the board President of APMEA Director of APAC
