14 Jul 2020
Pulses play an important role in the transformation of the food industry. They are affordable while providing healthy and sustainable food. Pulses are a delicious and environmentally friendly way to answer consumers’ latest food expectations.
Pulses are part of the legume family, but only refer to crops harvested as dry grains, which are distinguished from leguminous oil seeds by their low fat content (like peanuts or soybeans).
The pulse is composed of a seed coat, which protects the seed and contains fibres, minerals and antioxidants, and a storage cotyledon which contains all the nutrients for the seed, like protein, minerals, lipids and fibre.
In research done by Puratos in three countries, 94% of consumers think they know a little bit about pulses, and 1 in 2 respondents perceive pulses as being healthy. In the meantime, many consumers actually struggle to discern which ingredients belong in this category, showing that there is a real opportunity to educate people on the benefits of these products. Chickpeas and lentils are the most common ones.
Pulses have many benefits for our health & well-being and our environment:
If you are looking for a trendy & sustainable way to differentiate and expand your product range, get inspired by pulses and discover our Puravita Pulse bread. There are many applications to taste and we offer our expertise to help you create the best bread for your market.
Contact your local Puratos representative to set-up a meeting !