4 strategic innovations to grow your business

innovation, bread, brioche, fillings, chocolate, puratos
26 May 2009

Discover our tasty and innovative products that will help you make the difference in terms of taste, pleasure, nutrition, convenience and much more.

Soft'r Slim
The number of people suffering obesity is increasing worldwide. One of the most important  reason for these high obesity numbers is the too high daily fat intake.  Knowing that consumers eat too much fat Puratos researchers recently developed Soft'r Slim: a fat alternative for baked goods. It allows industrial bakers to reduce the fat levels in their products and be in line with consumers' needs and taste expectations. . With Soft'r Slim, a combination of emulsifier technology, enzymes and flavours, you can drastically reduce the level  of fat in your final baked products. This enables to improve the nutritional value of the baked good, and in some cases allows you to use strong nutritional claims as 'reduced in fat' or 'low in fat'. 
This unique, technological performance results from the know-how our researchers acquired over the years. Soft'r Slim is a great innovation which will satisfy your baking expertise and enchant your customers. Contact us to organize a baking test in your working place.

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O-tentic
Ask a futurologist : the further success of bread lies in its past: consumer are looking for bread with the taste of the good old days, obtained through long fermentation times and the use of sourdoughs.   O-tentic from Puratos is a new kind of product that offers a unique solution to make breads easily with that distinctive traditional flavour, crunchy crust and moist crumb. Acting like an active sourdough, O-tentic is very flexible and highly tolerant to real-life baking conditions. So every baker can develop new types of bread based on that much-loved "traditional" flavour.
The secret lies in O-tentic's active ingredients which take the difficulties out of using traditional sourdoughs. Easy to use, tolerant and highly flexible, O-tentic can be used in direct process, long fermentation or retarded proofing. Based on the tradition of long fermentation.  O-tentic helps bakers to make irresistible bread from the good old days whose consumers will fall in love with

O-tentic is one of our latest major innovation we are very proud of. Try it in your bakery with the help of our demonstrator. You will not believe how different bread can be.


Acti-Fresh
In terms of cakes, shelf life is probably the most critical point when it comes to seduce consumers at the point of sale and, more important, when they consume it. Ask your customers: freshness remains their N°1 criteria in judging cake quality. To help you develop consumer's loyalty, Puratos researchers created Acti-Fresh cake improver. It acts on the different parameters which create freshness mouth feel, a complex balance of moistness, melting texture, softness and flavor. According to the logistic chain you have to go through for supplying the different sales points Acti-Fresh will help you reach the freshness duration your customers are looking for. With Acti-Fresh you maximize freshness from day one and preserve it over time whether you bake cakes, muffins, Swiss rolls or cake donuts. Call your Puratos representative and take a fresher look at your cake production.

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Cryst-o-fil
When it comes to create fillings for your chocolate or patisserie items, shelf life often limits your imagination. This is the very reason why Cryst-o-fil has been developed: offering you long shelf life and ease of use. Because Cryst-o-fil contains over 50% of Belcolade Real Belgian Chocolate it provides you with the high quality base your imagination was looking for.  You can add to it the many different ingredients you always dreamed about. And, from the nutritional point of view, Cryst-o-fil doesn't contain any hydrogenated fat and therefore has a low trans-fatty acids content. With a shelf life of 12 months, Cryst-o-fil is the perfect solution which is convenient to use as it is delicious to eat.

Discover more about Cryst-o-fil here